SEO and GEO news explained briefly
What is changing at Google, in AI search and in the craft of the web — and what it means for your website. Short, put in context, no jargon.
Subscribe via RSSNew: the Keywords tab shows what is close to page 1
Starting today, Traffalyzer shows which of your keywords sit on positions 4 to 15 and roughly how many clicks a jump up would bring. Plus winners and losers without the noise, history per keyword and one task a week.
SEO in August and September 2026: Google splits search
The EU now gets different results pages and different spam rules, AI Mode is swallowing the results page, and a spam update is still rolling out. The overview with checklist and all sources.
New in the Opportunities tab: pages that need a refresh
Starting today, Traffalyzer finds pages that brought clicks a year ago and are slipping now, even though demand is still there. With a quest that says what to do.
ChatGPT reads your whole title, Google shows 60 characters
An analysis of 26,900 pages shows what OpenAI's search index keeps of a page: the full title, about 200 characters below the heading, and nothing that only arrives via JavaScript.